Are you a syndicator? Are you interested in learning how to attract capital to your investments?
For today’s episode, Cody and Brian will talk about the steps on how to raise over a million dollars for your business.
For today’s episode we will cover:
[01:06 - 04:31] Opening Segment
- First time that there is no special guest on the episode
- Cody walks us through the 6 step framework for raising $1million on your first raise
[03:25 - 04:25] Building and Raising capital
- Cody talks about raising capital as the most important skill as syndicators
- Brian talks about how attracting capital is an important skill set too
[6:49– 9:45] Attracting capital versus Raising Capital
- How do you attract capital versus raising capital?
[11:16-17:32] First step in raising capital: Branding
- How to build your own brand
- Importance of having a strong brand
- Cody talks about his experience on his first raise
- Components in building a brand
[17:39-23:15] Second step in raising your capital: having a website
- The importance of having an online presence
- Hiring professionals Is essential in setting up a website
[24:09-32:32] Third step in raising your capital: Telling people about it by having a newsletter
- What is the purpose of a newsletter?
- What is a newsletter?
- The best way to get started in building your own newsletter
[33:30-40:59] Fourth step in raising your capital: Having a CRM
- What is a CRM and why is it important to have one?
[41:30-52:51] Fifth step in raising your capital: Social Media Presence
- Why is it important to have a digital presence for your business in today’s time?
- Posting in social media especially if you are new
- Top of mind awareness and getting new followers in social media
- Growing and strengthening your network online
[52:53-01:4:01] Sixth Step in raising your capital: Thought Leadership Platforms
- Examples of different thought leadership platforms
- How to use the different platforms for people to get to know your business better
Tweetable Quotes:
“Progress over perfection”
“Staying top of mind”
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